Conference Brochure
PPL2001.pdf - 594kb

Supporting Organizations:

KEYNOTE ADDRESS - TRANSFORMING LEADERSHIP:
Staying Ahead of the Curve: Taking Advantage of Value Shifts

Adrian Slywotzky, Vice President of Mercer Management Consulting and co-author, How Digital Is Your Business?

Product innovation is never ending, your next competitor can spring up from nowhere, customers expect more and more personalized offerings, and traditional measures of financial health no longer apply. How do you continuously transform your business to stay ahead?

In a dynamic and synthesizing conclusion to the conference, acclaimed author Adrian Slywotzky, a Vice President of Mercer Management Consulting, will tell you how to create and renew customer and shareholder value through product strategy and business design innovation. He will discuss how shifting to a digital business design changes your strategic options, how mass customization and "choiceboards" can revolutionize the way products are made, and how to take advantage of shifting profit opportunities

Adrian J. Slywotzky is a vice president at Mercer Management Consulting whose expertise is growth strategies in constantly changing markets. Having worked extensively at the CEO level on issues relating to new business development and value growth, Mr. Slywotzky is also co-author of How Digital Is Your Business?, Profit Patterns, and The Profit Zone, and author of Value Migration: How to Think Several Move Ahead of the Competition. In addition, his viewpoints were featured in BusinessWeek's special issue on the 21st Century Corporation (8-21-00).