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Sheila
Mello is the managing partner of Product Development
Consulting, Inc., based in Boston, Massachusetts and author of “Customer-centric
Product Definition – The Key to Great Product Development”.
Her executive management experience encompasses a range of
functions in various industries, including product development,
quality, engineering,
marketing,
software, operations, service and sales. In her consulting work
with PDC, Ms. Mello has been instrumental in leading
cross-functional team implementations, the use of unique and
effective methods in product definition and strategy, and
product development process improvements. She holds a BS (magna
cum laude) in mathematics from Tufts University and is a member
of the Product Development Management Association, American
Marketing Association, and the Institute of Electrical
and Electronics Engineers.
RELATED ARTICLE:
"Getting
the Customer's Pain: Using Customer-Centered Definition to Drive
Product Development"
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an interview with Sheila Mello...read
article
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