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Keynote
Presentations |
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State of the Art in VOC:
Proven Practices and Emerging Techniques
[Abstract] |
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Abbie
Griffin,
Professor, Business Administration, University of
Illinois |
Virtual Customer Methods to Improve Speed, Accuracy
and Usability of Customer Input to the Product
Development Process
[Abstract] |
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John
hauser,
Kirin Professor of
Marketing, MIT Sloan School of Management
Special Interview with John Hauser:
What is the Virtual
Customer Initiative? |
Aligning VOC Practices with Alternative Business
Designs
[Abstract] |
 |
Vince
Barabba,
Retired General Manager, Corporate Strategy and
Knowledge Management, General Motors |
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Available Mon-Fri
9:30am-5pm est |
Download Brochure |
VOC2004.pdf 704k |
Conference Info |
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Supporting Orgs
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